OUT OF THE BOX

Mixing business with pleasure has never been so much fun. We usually jump at the proposition of an outdoor shoot, so this one got us excited and how. Horizon Packs has one of the largest national footprint of corrugated cardboard boxes in the country. The company is run by Kirit Modi and Kirit's sons  

Sachin and Swapnil. Sachin with wife Riddhi and son Rihaan accompanied us on the shoot. 

First stop, Pondicherry. Home to Auroville and the beautiful promenade, the recee was promising with the bright and sunny weather, but as Murphy's law would have it, the rain played spoiler as soon as our shoot commenced. While it is a Union Territory of Tamil Nadu and the language is a huge barrier, the locals were more than accommodating and cooperative.  Fortunately, just as suddenly as the rains came, did the skies clear up. An enthusiastic Modi family with Rihaan (who couldn't wait to hit the beach) as the frontrunner certainly added character to all our pictures.

Next stop, Rudrapur. Accompanied by our inimitable Rihaan and his doting parents, this trip presented something different, because unlike Pondy, the terrain, the landscape and the people suddenly changed. A long but comfortable journey coupled with great weather and even better company!

What struck us the most was not only does Horizon Packs  grow their own produce around the factory which provides for their employees at the site, but also recycle. The corrugated industry has been providing cost efficient fiber based packaging for over a hundred years. Recycling helps decrease solid waste disposal in landfills. Talk about social responsibility! 

Besides these big gestures, Sachin even hosted a dinner with his employees and us, so that we could get to know each other and the processes behind manufacturing better. 

Sachin and Riddhi expressed that their goal has always been uncompromising quality and commitment to their customers and we personally believe nothing can come in the way of that! 

To know more about Horizon Packs, visit : http://www.horizonpacks.com/index.php?page=home