Wednesday, 20 June 2012

OUT OF THE BOX


Mixing business with pleasure has never been so much fun. We usually jump at the proposition of an outdoor shoot, so this one got us excited and how. Horizon Packs has one of the largest national footprint of corrugated cardboard boxes in the country. The company is run by Kirit Modi and Kirit's sons  
Sachin and Swapnil. Sachin with wife Riddhi and son Rihaan accompanied us on the shoot. 


First stop, Pondicherry. Home to Auroville and the beautiful promenade, the recee was promising with the bright and sunny weather, but as Murphy's law would have it, the rain played spoiler as soon as our shoot commenced. While it is a Union Territory of Tamil Nadu and the language is a huge barrier, the locals were more than accommodating and cooperative.  Fortunately, just as suddenly as the rains came, did the skies clear up. An enthusiastic Modi family with Rihaan (who couldn't wait to hit the beach) as the frontrunner certainly added character to all our pictures.
Next stop, Rudrapur. Accompanied by our inimitable Rihaan and his doting parents, this trip presented something different, because unlike Pondy, the terrain, the landscape and the people suddenly changed. A long but comfortable journey coupled with great weather and even better company!
What struck us the most was not only does Horizon Packs  grow their own produce around the factory which provides for their employees at the site, but also recycle. The corrugated industry has been providing cost efficient fiber based packaging for over a hundred years. Recycling helps decrease solid waste disposal in landfills. Talk about social responsibility! 





Besides these big gestures, Sachin even hosted a dinner with his employees and us, so that we could get to know each other and the processes behind manufacturing better. 



Sachin and Riddhi expressed that their goal has always been uncompromising quality and commitment to their customers and we personally believe nothing can come in the way of that! 


To know more about Horizon Packs, visit : http://www.horizonpacks.com/index.php?page=home





Tuesday, 12 June 2012

GOING GREEN, GOING GLOBAL




If you already aren't tracking us with nail biting excitement, here's another reason!
Greyrabbit just went global. This week's hottest pick, straight from the streets of New York
is Milano Green Vodka.As it promises,the bottle screams art, flamboyance and a whole lot of
decadence. 


We had the bottle to ourselves for the shoot (Not that we're complaining!) and this shoot was indeed 
special to us considering we were delving into product photography after a while, but are certainly back with a bang!


Besides the silken taste of this spirit, the packaging and the company strives to maintain high
environmentally responsible standards. We look forward to meet our Italian/American clients.
We loved every bit of Going Green and are sure that the likes of Grey Goose and Absolut
are turning the same color, with envy!


*To know more about Milano Green Vodka, visit: http://www.milanogreenvodka.com


Tuesday, 22 May 2012

SUPERWOMAN, SUPERHUMAN



She's not a bird, she's not a plane, she's Superwoman! We have been shooting the beautiful spirited Pooja Kapur for the last 4 years. Proud to shoot this, real life hero, Pooja was an Ad guru and Marketing executive for 7 whole years, but didn't let that stop her from volunteering for various projects to help others.  


In 2001 Pooja, decided to spread awareness on social causes through her writing and direct action. She even founded TASC (Towards a special cause) which aims at spreading awareness and providing external support for various causes, that primarily focus on helping children with special needs, destitute children and women. TASC's special focus is giving back sight to the visually impaired. 

Shooting for the first time in her residence, Pooja has been a favorite of Greyrabbit. We can't decide if it is her strong headedness, beauty or attractive personality that draws us to her, but it is pretty obvious that the camera loves her too. Easygoing, she's also one of our few clients that requires no touch ups! Besides being so philanthropic and enterprising,Pooja, clearly has impeccable taste, as her house is beautifully done up,courtesy her ideas! They say that good people are beautiful on the inside and on the outside and with this big hearted social worker, you don't need any proof to validate that! 
Don't believe us? The pictures speak for themselves!



*To know more about TASC. Visit: www.towardsaspecialcause.in


THE NON CONFORMIST NARAYANS




You wouldn't know what to expect at the Narayan house. Badri's Tamilian features coupled with a confident Dilli swagger meets Nalini's 'girl from the hills' personality. Voila and you have two good looking, precocious and confident children. Initially,taken in by the rambling mansion-like flat in a city where you stay only in pigeon holes,what put us at ease immediately was the irresistable offer of "Madrasi Chai" in steel tumblers.



Well behaved and well mannered may have been the order of the day,but it was no holds barred in front of the camera. Working with ease, Badri and Nalini brought life and freshness to our pictures with their beaming smiles and gregariousness. A rather eventful evening, with Badri making cracks at our photographer's waistline insisting he try the diet food his wife had so lovingly laid out, or just the simple open mindedness of the this cocktail couple to try anything off and on camera. 

While they claim that Greyrabbit's photography has taken off many years of their faces, we know that it is the sheer likeableness of this couple that makes them look charismatic in every picture they take. 
*Badri and Nalini got their pictures clicked as part of a gift voucher from a friend. To know how you can gift Greyrabbit photography vouchers to friends and family, call: Natasha on 9820349777


FACE READING FOURSOME

We are our best even on hungover Sundays and shooting with the Agarwals just made it better. Mrs Nitika Agarwal, hailing from the good ol' Calcutta, probably held a special place in our heart as she herself is a budding photographer. Meticulous and obviously precise, Nitika has been keeping a record of her children's photographs for the last 4 years.













Marking each year with her elder daughter Khushi's birthday, this year Greyrabbit added to the Agarwal's memories. Two adorable brats and equally lovable parents were rockstars before the lens, preening and posing for our photographer. The 5 year old birthday girl, even had her clothes picked out for the occasion as her toothless grin lit up our day



Life however, revolves only around her precious doll for 3 year old tot Yashvi, even making her the guinea pig for all her stunts and insisting if her doll didn't fall off the bed, neither would she!
Rather solemn, but interesting nonetheless was Mukesh Agarwal. Working with Asian Motor Works by day also moonlights as a face reader. Contrary to his wife's loving taunts, Mukesh claims he has a success rate of 80% and definitely struck gold with his predictions of us. The true mentalist, Mukesh was able to steal the words right out of our mouths by the end of the day! So perhaps, we wouldn't have to really convey what a wonderful and warm experience it was with hopefully  our faces already giving it away, but here's to the Agarwals nonetheless! This one's for you!